87.6 FM Melbourne Middle East Radio is Melbourne’s leading 7 days /24 hours broadcasting live radio station. Since its inception in Feb 1995 as the first FM Arabic radio station in Melbourne, MER (Middle East Radio 87.6 FM) has been the pinnacle Arabic radio station fulfilling the desires of the local communities’ needs with the latest and greatest in Arabic music, news and current affairs. As a result MER has established it name also as the best in the business in promoting international/local events and the most effective in promoting local businesses.
87.6 FM Melbourne Middle East Radio objective is to maintain its status as Melbourne’s #1 Arabic radio station. Its strategies are to convey the best in entertainment, subsequently satisfying the community’s needs and to be the leading innovative radio station. Using the latest in technologies is one of many strategies to enhance and satisfy its target audience listeners.
One of the most recent initiatives is the MER (Middle East Radio 87.6 FM) website which gives their listeners the opportunity to listen to their favorite programs live over the Internet. MER has a broad target audience listener ship ranging from children to adults and mature audiences; this is due to its wide diversification in music which is one of MER greatest strengths. MER offers a mix of the most traditional and modern Arabic music as well as, the most popular music as seen on the Australian charts.
Middle East Radio has been operating under the guidance of Mr. Sobh since 1995. Mr.Sobh has been renowned and is well respected within the community for working closely with local issues and events affecting the local Arabic community.